A fundamental part of digital marketing, search engine optimization, or SEO, helps make your website visible to the search engines.
The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically.
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SEO Marketing reaches a specific demographic focused on a particular audience. It’s also what helps determine your site’s ranking in the organic search results. Did you know 70% of the links search users click on are organic, not paid?